YCN Quorn brief Photoshop coloured vegetable drawings

 

I have coloured the vegetable drawings on Photoshop using the colour filter like I did for the burger versions. I again coloured the drawings similar to how the vegetable are coloured in real life. I idea is for people to easy associate and recognize what vegetables they are. Again I used Photoshop to colour the drawings so they stand out like a graphic image on the poster.

YCN Quorn brief photoshop coloured burger drawings

 

I have used the colour filter on Photoshop to colour the burger illustrations. I coloured the drawings similar to how the burgers would be coloured in real life. I choose to use Photoshop to colour the drawings so they would have a graphic element which would stand out better on posters. I also used a light colour pallet apart from the meat sections on the two cheese burgers. The light colours will also help the drawings stand out and make the meat within the cheese burgers fit out of place looking unfit.

YCN Quorn brief: bubble written fonts

 

Here I have produced bubble written font for the posters and business card. I have also developed three different pieces of text which will be included in the poster to present a message the each poster will be representing. Do something positive, be healthy, I want a veggie.

 

I intend to colour the burger, vegetable and bubble written drawings using the colour filter on Photoshop.

YCN Quorn brief vegetable drawings

 

Here I have produced a number of vegetable drawings. I intend to use the drawings to produce a collage of vegetable drawings for the third poster. I have focused on a number of different vegetables including carrots, broccoli, strawberries, tomatoes, cauliflower, peppers and onion.

 

I intend to produce bubble written fonts for the posters and business card

 

YCN Student awards: Quorn brief burger drawings

 

 

 

 

 

 

 



I choose to develop work for the Quorn YCN Student award brief. The brief focuses on World Meat Free Day on the 12th June 2017. The brief asks to create a campaign to support World Meat Free Day. The brief setting to target all audiences to gain as much support and get as many people involved as possible to go meat free for one day. The brief also setting to support the idea of being healthy. How people can make long-term changes to their diets beyond World Health Day. Encouraging people to eat meat free meals.   

 

I have chosen to design three different posters which can be used in supermarkets or as advertisement. I also decided to develop a business card which can be handed out to people on the street or in supermarkets.

 

I have produced seven burger drawings, five being veggie burgers and two being cheese. One of the cheese burgers has been illustrated to have an evil look to present the unhealthy nature and fatten effect they have. The veggie burgers are designed to support healthy eating by being a healthy option and different option from meat burgers.

 

I also intend to develop vegetable illustrations to support the idea of healthy eating.  

 

YCN Bear brief: yoyo cards back cover designs.

 

Here I have developed the three back cover designs for the bear yoyo cards. I added the bear company logo so kids will be able to associate the cards to bear. I put the logo next to the animal silhouette images so it links the bear logo to the animals better.

 

 I added the hand developed bubble written presenting the animal and environment names and the animal statues. I also added the animal and environment facts to the back cover. The facts designed to help kids learn about the animal and environment they live in. I added the number ratings for each statue linked to the animal. For the background colouring I used the colour filter coping a colour from the watercolour versions of the animal adding the colour to the back design.

 

 The background colours designed to make the back cover of the yoyo cards appeal more to kids. The background colouring being a bright colour so the written stands out more and adds a light nature to the cards.    

YCN Bear brief: animal silhouette black coloured versions

 

Here I have used the colour filter on Photoshop adding black colouring to the silhouette images of the animals.

 

I now will begin the development of the back yoyo card back cover designs.